Grow Your Martial Arts School with Expert Digital Marketing
How can we help?
We help Taekwondo and martial arts schools attract more students through SEO, Ads, and Automation.
Client Overview
Business: Master Kim’s Taekwondo
Programs Offered: Kids & Adult Taekwondo, after-school pickup
Challenge: Low enrollment and poor local visibility online
Goal: Increase trial sign-ups and bring in new students consistently
The Challenge
Master Kim’s Taekwondo had a strong in person reputation but was virtually invisible online. The owner relied on word-of-mouth referrals, which limited growth. Their website wasn’t ranking in Google, and they weren’t running any paid ads. Lead follow-up was manual, inconsistent, and time consuming.
Case Study:
How Master Kim’s Taekwondo Generated 138 New Leads in 60 Days
Our Solution
Local SEO Overhaul
Claimed and optimized their Google Business Profile
Added local schema markup to their website
Created 20+ local citations (Yelp, YellowPages, etc.)
Added keyword-optimized local pages
Facebook & Google Ads Strategy
Created high-converting ad creatives featuring testimonials and video clips
Targeted local parents with a “1 Week Free Trial” offer
Installed conversion tracking to measure form fills and calls
Website & Funnel Optimization
Redesigned homepage and added a dedicated “Free Trial” landing page
Embedded Calendly for automatic trial bookings
Improved mobile load speed and navigation
Follow-up Automation
Set up SMS & email automation for leads
Follow-up included: trial class reminders, intro video, and thank you sequence
Results after 60 Days
Metrics before Tate Taekwondo
122 Monthly visitors
11 New leads
5 Trial Class bookings
Cost Per Lead (Facebook Ads): n/a
430 Google Maps Views
Metrics After Tate Taekwondo
1,005 Monthly website visitors
138 New leads
64 Trial class bookings
$6.32 Cost Per Leads (Facebook Ads)
3,214 Google Maps reviews
Client Testimonial
“ I never knew how powerful marketing could be until I worked with Tate Taekwondo. We used to get maybe one or two inquiries a week—now we’re booking trials daily. My staff is busy teaching, not chasing leads. Highly recommend!
—Master Kim, Owner